Branding the Author- Beyond the Haircut

Branding the Author- Beyond the Haircut

  First-time author? That’s the exact reason you need to start thinking about your brand! You are already an expert in your field. The only thing left to do is let the world know you exist. Michael teaches how to turn your book into a lead magnet and establish...
Writing Your Book to Get on More Stages

Writing Your Book to Get on More Stages

   You’re not done yet! Being a published author is just the start of you impacting the world. It’s time for you to stand up as an authority and deliver your message on different stages. Don’t miss out on today’s podcast as Michael shares how you can get...
Market Research Before Writing Your Book

Market Research Before Writing Your Book

  Research- a vital component of book-writing that most authors fail at, not because they’re indolent about it but because they’re lacking the right strategies. Know the why’s of market research, how to do research the right way, and which platforms and...
Who is Your Avatar?

Who is Your Avatar?

  So, you’re clear on the reason you’re writing a book and you’re already fired up to get to the actual writing process. But before that, who are you writing your book for? Listen in as Michael explains why you need an avatar and how to understand the market so...
Writing Your Book For Credibility

Writing Your Book For Credibility

  Did you know? The fastest way to gain your client’s trust is through your book. In this episode, you’ll hear the mind-blowing statistics about published authors, what your book means for you and your business, and how your book can get you to places you’ll...